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| DOI | 10.1108/IJOEM-06-2023-0874 |
| Investors' intention toward green investment: an extension of the theory of planned behavior | |
| 发表日期 | 2024 |
| ISSN | 1746-8809 |
| EISSN | 1746-8817 |
| 英文摘要 | PurposeThis study investigates how to motivate behavioral intentions toward green investment (BIGI) with the moderating effect of social media platforms usage (SMPU) among individual investors in Egypt.Design/methodology/approachThe study used partial least squares structural equation modeling (PLS-SEM) to analyze the data and test hypotheses based on a sample of 550 individual investors with investment experience.FindingsThe results show that attitude, subjective norm (SN), and perceived behavioral control (PBC) have a significant relationship with investors' behavioral intention toward green investment. The moderating effect of (SMPU) supported the relationship between (SN), (PBC), and (BIGI), but (SMPU) does not support the relationship between attitude and (BIGI).Practical implicationsThis study provides some implications for investment providers, service providers, and policymakers.Originality/valueDespite the increasing global interest in climate change and its consequent opportunities and challenges for business, previous studies did not strongly emphasize green investment. So, based on the theory of planned behavior (TPB), this study sheds light on the motivational factors that may push investors' behavioral intentions toward green investment. With the increasing interest in digital transformation, the study also examined how digital platforms support (BIGI), especially in Egypt as a developing country. |
| 英文关键词 | Investor behavior; Theory of planned behavior; Green investment; Social media platforms |
| 语种 | 英语 |
| WOS研究方向 | Business & Economics |
| WOS类目 | Business ; Economics ; Management |
| WOS记录号 | WOS:001192047100001 |
| 来源期刊 | INTERNATIONAL JOURNAL OF EMERGING MARKETS
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| 文献类型 | 期刊论文 |
| 条目标识符 | http://gcip.llas.ac.cn/handle/2XKMVOVA/294160 |
| 作者单位 | University of Science & Technology Beijing; Egyptian Knowledge Bank (EKB); Kafrelsheikh University |
| 推荐引用方式 GB/T 7714 | . Investors' intention toward green investment: an extension of the theory of planned behavior[J],2024. |
| APA | (2024).Investors' intention toward green investment: an extension of the theory of planned behavior.INTERNATIONAL JOURNAL OF EMERGING MARKETS. |
| MLA | "Investors' intention toward green investment: an extension of the theory of planned behavior".INTERNATIONAL JOURNAL OF EMERGING MARKETS (2024). |
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