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DOI10.1093/jcr/ucae014
Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research
Stephen, Andrew T.
发表日期2024
ISSN0093-5301
EISSN1537-5277
起始页码51
结束页码1
卷号51期号:1
英文摘要This article reflects on the study of consumer-related emerging topics in the Journal of Consumer Research (JCR) and looks ahead to consider what the next generation of emergent issues might be that capture consumer researchers' attention and interest. Drawing on conversations with eminent scholars who have made major contributions to JCR by introducing emerging topics to our literature, the author (i) provides a commentary of past approaches to researching novel emerging topics, (ii) suggests some domains from which new emerging topics for consumer research can be sourced, such as new digital technologies (e.g., artificial intelligence) and major societal challenges (e.g., climate change, sustainability, and health), and (iii) offers guidance on how to approach research on important emerging topics.
英文关键词artificial intelligence; consumer behavior; research methods; social issues; sustainability; technology
语种英语
WOS研究方向Business & Economics
WOS类目Business
WOS记录号WOS:001226672400012
来源期刊JOURNAL OF CONSUMER RESEARCH
文献类型期刊论文
条目标识符http://gcip.llas.ac.cn/handle/2XKMVOVA/290692
作者单位University of Oxford
推荐引用方式
GB/T 7714		 Stephen, Andrew T.. Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research[J],2024,51(1).
APA Stephen, Andrew T..(2024).Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research.JOURNAL OF CONSUMER RESEARCH,51(1).
MLA Stephen, Andrew T.."Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research".JOURNAL OF CONSUMER RESEARCH 51.1(2024).
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