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DOI10.1016/j.enpol.2021.112167
Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model
Cui L.; Wang Y.; Chen W.; Wen W.; Han M.S.
发表日期2021
ISSN0301-4215
卷号151
英文摘要Adopting electric vehicles (EVs) is regarded as one of the leading solutions to environmental issues. However, recent research on the promotion of EVs adoption focuses on perceptions and attitudes towards EVs and neglects the importance of different human needs in consumers' purchase decision-making processes. Maslow's Hierarchy of Needs model provides a basic concept stating different human needs which play essential roles in shaping consumers purchase behaviors towards a particular product or service. Based on Maslow's Hierarchy of Needs model, this study predicts the determinants of consumers' purchase motivation for EVs. Data were collected from 550 Chinese residents and analyzed using multiple regression analysis. Result shows that environmental concern is the most significant predictor of EVs purchase motivation, followed by price consciousness, openness to experience, social influence, and self-esteem. From a practical point of view, we make useful recommendations for local policymakers to formulate and implement policies regarding promoting EVs adoption among society. We also provide global EVs marketers and manufacturers with a deeper understanding of Chinese consumers' motivation to purchase EVs. © 2021 Elsevier Ltd
英文关键词China; Electric vehicles; Maslow's hierarchy of needs model; Multiple regression analysis; Purchase motivation
语种英语
scopus关键词Automobile manufacture; Decision making; Electric vehicles; Motivation; Sales; Electric Vehicles (EVs); Environmental concerns; Environmental issues; Maslow's Hierarchy; Multiple regression analysis; Purchase decision; Recent researches; Social influence; Consumer behavior; consumption behavior; electric vehicle; environmental issue; model; prediction; regression analysis; technology adoption; China
来源期刊Energy Policy
文献类型期刊论文
条目标识符http://gcip.llas.ac.cn/handle/2XKMVOVA/256608
作者单位Center for Energy and Environmental Policy Research (CEEP), Beijing Institute of Technology, Beijing, 100181, China; School of Management and Economics, Beijing Institute of Technology, Beijing, 100181, China; College of Business Administration, Capital University of Economics and Business, Beijing, 100070, China
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GB/T 7714
Cui L.,Wang Y.,Chen W.,et al. Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model[J],2021,151.
APA Cui L.,Wang Y.,Chen W.,Wen W.,&Han M.S..(2021).Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model.Energy Policy,151.
MLA Cui L.,et al."Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model".Energy Policy 151(2021).
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