气候变化领域集成服务门户(CCPortal): Encouraging consumer activity through automatic switching of the electricity contract

CCPortal

DOI	10.1016/j.enpol.2022.112855
	Encouraging consumer activity through automatic switching of the electricity contract - A field experiment
	Feldhaus C.; Lingens J.; Löschel A.; Zunker G.
发表日期	2022
ISSN	0301-4215
卷号	164
英文摘要	Consumer behavior in terms of regular searching for and switching between suppliers is key to induce competition in markets and to increase efficiency. In the electricity market, though, we observe very little switching activity. One way to engage consumers may be to automate the choice of the contract. However, little is known about the determinants of consumers’ use of automation services. To address this question, we present a stylized model of how households take their decision to enroll into an automation service and, based on that, run a field experiment with about 2600 customers of a German service provider that offers its customers to automatically switch between electricity contracts on their behalf. We provide evidence that arguments derived from our stylized model that aim to increase the take up of the automation service can be ineffective or even have detrimental effects. Thereby, we provide evidence that it might be difficult to realize potential efficiency-gains of a digitized world. © 2022 Elsevier Ltd
英文关键词	Automation service usage; Contract choices; Decision rights; Energy; Field experiment; Search and switching behavior
语种	英语
scopus关键词	Automation; Commerce; Consumer behavior; Sales; Automation service usage; Automation services; Contract choice; Decision right; Electricity contracts; Energy; Field experiment; Search behavior; Service usage; Switching behaviors; Switching; automation; consumption behavior; electricity supply; energy use; experimental study; Germany
来源期刊	Energy Policy
文献类型	期刊论文
条目标识符	http://gcip.llas.ac.cn/handle/2XKMVOVA/256295
作者单位	Ruhr-University Bochum, Germany; University of Münster, Germany; Leibniz Institute for Economic Research (RWI), Essen, Germany; University of International Business and Economics (UIBE), Beijing, China; Chair of Energy Sustainability, Business and Economics Faculty, University of Barcelona, Spain
推荐引用方式 GB/T 7714	Feldhaus C.,Lingens J.,Löschel A.,et al. Encouraging consumer activity through automatic switching of the electricity contract - A field experiment[J],2022,164.
APA	Feldhaus C.,Lingens J.,Löschel A.,&Zunker G..(2022).Encouraging consumer activity through automatic switching of the electricity contract - A field experiment.Energy Policy,164.
MLA	Feldhaus C.,et al."Encouraging consumer activity through automatic switching of the electricity contract - A field experiment".Energy Policy 164(2022).