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DOI10.1016/j.enpol.2020.111764
Motivating non-ratepaying households with feedback and social nudges: A cautionary tale
Crago C.L.; Spraggon J.M.; Hunter E.
发表日期2020
ISSN03014215
卷号145
英文摘要Behavioral interventions have been shown to be valuable instruments in reducing energy use among ratepaying customers, but their effect on non-ratepayers has received less attention. This study uses a randomized controlled trial research design to examine the effect of feedback and a social nudge in the form of peer comparison on energy consumption of non-ratepaying households. The study setting is a university family housing complex, and findings are based on hourly observations of energy use by 62 households over thirteen weeks. Our results suggest that neither feedback or peer comparison is an effective instrument to reduce energy use of non-ratepaying households, and may even increase energy consumption in some contexts. We find heterogeneous effects among households that are low and high users of energy in the pre-treatment period, with high users increasing energy consumption in response to feedback. Thus, caution is needed in applying behavioral interventions when financial incentives to reinforce intended effects are absent. © 2020 Elsevier Ltd
关键词Energy conservationFeedbackPeer comparisonSocial nudges
英文关键词Feedback; Behavioral interventions; Cautionary tales; Energy use; Financial incentives; Heterogeneous effects; Pre-Treatment; Randomized controlled trial; Research designs; Energy utilization; affordable housing; energy policy; household energy; incentive; rental sector; research work; university sector
语种英语
来源期刊Energy Policy
文献类型期刊论文
条目标识符http://gcip.llas.ac.cn/handle/2XKMVOVA/204610
作者单位Department of Resource Economics, University of Massachusetts Amherst, United States
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Crago C.L.,Spraggon J.M.,Hunter E.. Motivating non-ratepaying households with feedback and social nudges: A cautionary tale[J],2020,145.
APA Crago C.L.,Spraggon J.M.,&Hunter E..(2020).Motivating non-ratepaying households with feedback and social nudges: A cautionary tale.Energy Policy,145.
MLA Crago C.L.,et al."Motivating non-ratepaying households with feedback and social nudges: A cautionary tale".Energy Policy 145(2020).
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