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The potential of car advertising in pursuing transport policy goals: Code of good practices in the Spanish context 期刊论文
TRANSPORTATION RESEARCH PART D-TRANSPORT AND ENVIRONMENT, 2019, 卷号: 72, 页码: 312-332
作者:  Pedros-Perez, G.;  Martinez-Jimenez, P.;  Aparicio-Martinez, P.
收藏  |  浏览/下载：17/0  |  提交时间：2019/10/08
Mobility  Good practices  Global warming  Environmental advertising  Car advertising  
The moderating role of cultural background in temporal framing: focusing on climate change awareness advertising 期刊论文
ASIAN JOURNAL OF COMMUNICATION, 2019, 卷号: 29, 期号: 4, 页码: 363-385
作者:  Kim, Kyongseok;  Ahn, Sun Joo (Grace)
收藏  |  浏览/下载：22/0  |  提交时间：2019/10/08
Environmental advertising  climate change  perceived temporal distance  cultural difference  construal level theory  
Expression effects of public service advertisements on intentions to act for global warming 期刊论文
JOURNAL OF CLEANER PRODUCTION, 2019, 卷号: 218, 页码: 1045-1054
作者:  Kurisu, Kiyo;  Kimura, Naoki;  Hanaki, Keisuke
收藏  |  浏览/下载：38/0  |  提交时间：2019/10/08
Video advertising  Structural equation modelling  Global warming  Pro-environmental behaviors  Advertising council  Video clip